Ah yes, Sew Today. I was once a subscriber but cancelled my sub a few years back when what they offered got poorer and the mag got poorer. And they put up my DD without telling me Although there are some sewing articles in it, most of it is taken up by photos of the outfits in the patterns. Some of the articles were good, others less so. I even saw the exact same article in 2 different editions. I suspect it is redited on a shoestring for the UK market. Athough you get 40% off their patterns you pay postage unless the order is over £20. I prefer to wait for half price pattern sales or I buy 3 Vogues at a time in sales in the US site and that works out at about £7.50 per pattern all in and doesn't incur customs charges.
Of course, others may love Sew Today and maybe it has massively improved!